The Williams Option Framework (WOF)
If you’ve looked at my earlier post “Innovation Toolkit for SMEs” then it is likely you noticed the Williams Option Framework (WOF) somewhere around page 8 – and if you haven’t looked at that post yet feel free to check it out now. The WOF (pictured below) is my attempt to capture and articulate how [...]
Change Management: Common Pitfalls & Keys to Success
** This post comes as a response to a discussion in the Consultants Network Linked In group ** Organizational change management always produces interesting dialogue because of what I see as the two major schools of thought: the first holds compliance as a final measure of success for change; while the second holds compliance as [...]
The 4 Social Media Audiences
About a week ago (Dec. 6th, 2010) we looked at the 4 Social Media Models. That article focused on the strategies and metrics content-creators should consider. However, the success (viral-ability/contagiousness) of a social media campaign is not entirely reliant only on the content-generation strategies involved. In any business, success has always been about getting the [...]
The 4 Social Media Models
In my travels around the Twittersphere (as well as Facebookdom) and through the continuous dialogue around monetizing Twitter campaigns, how a social media campaign is “properly” executed and the inevitable discussions on the “million follower fallacy” – I’ve stumbled across what I think is the common-sense of social media strategies. At the end of it [...]
Are we stuck with the dinosaur that is “snail-mail”?
In the age of e-mail, social media and social networking, the idea of “waiting in anticipation” to receive a piece of paper is all but extinct. However, it’s this less than 1% of communication that occurs daily that continues to feed and keep “snail-mail” alive. “Snail mail” is at the heart of magazine subscriptions, courier [...]
Is “Getting it done” at the price of “Perfection” worth it?
The week of October 8, 2010 was not particularly challenging – multiple tasks, with varying degrees of import and impending deadlines created the usual swirl of questions and challenges for me. This week however, one question lingered: do I take the time to complete one task perfectly at the cost having too little time to [...]
Software Patents – another look
Having entered a dialogue with a colleague of mine regarding the relevance and justification of software patents – prompted by his article on SiliconCaribe.com entitled “Software patents a RISK to the Jamaican and Caribbean ICT industry” – I decided to do a post on why I think patents will always remain appropriate. As a matter [...]
Saving Brand Jamaica (pt. 1)
Without much debate it may be agreed that a nation’s brand is an extension of that nation’s identity. That is, at its core, a nation’s brand is meant to be a well-crafted illustration of that nation’s culture, the richness of its history and the strength of its future. To the customer, it is the lingering [...]
Willing to stand in the rain
It’s a Sunday evening in what is dubbed “Hurricane Season” in Jamaica. Two things are assured here during this time: (1) rain; and (2) community football (soccer). Every Sunday I watch as throngs of people stream down to the community football (soccer) field, very few of them wearing any protection from the rain. Every Sunday, [...]
Defining priorities
A core segment of the “chunking” processes of any good strategist is priority definition. Stephen Covey et al (of “First Things First” and “The Seven Habits of Highly Effective People“ fame) offered the following more than a decade ago. It still works! The matrix is rather simple and allows one to quickly determine the level [...]